Clarence Athletics Branding and Graphic Style Guide 

The purpose of the Clarence Central School Athletics Branding & Style Guide is to assist the department’s various programs and offices in presenting a unified graphic identity in all communications. The guidelines laid down in the identity guide provide for easy visual identification for athletics‐produced publications, apparel, etc. Clarence’s artwork must be used properly and consistently in order to project an impression of stability and consistency. All programs within the Department of Athletics should make an effort to conform to the criteria established in this guide as we work together to strengthen and grow the Red Devil brand.

The following logos and design elements are approved and designed to sustain the rich Clarence athletic history and add to its future. Graphics are available in raster (.png) as well as vector (.eps) formats. Logos must be resized proportionally and may not be re‐colored unless noted otherwise. Permission for use by outside organizations other than athletic teams, boosters and school clubs must be granted by the Athletic Office. Full‐Color Logos are for use in both print and digital applications. Alternative versions of transparency, 2 color, black and white are available by contacting the athletic office.